CannaVerse Solutions is the premiere Cannabis Creative Agency in California. We focus exclusively on the medical and recreational cannabis industry as well as the businesses surrounding it. Our services include Branding, Website Design, SEO, Social Media Marketing, Business Development and Custom Marketing Solutions.
We are currently looking for motivated Social Media Specialist. Our ideal candidateis passionate about the cannabis industry and offers a deep understanding of social media and experience building out campaigns across multiple networks. Our team consists of people that are highly dedicated to their work and who are deeply committed to the success of our clients.
What you'll be doing:
- Develop campaign concepts and social media content to increase followership, engagement and sentiment across key social platforms (Facebook, Instagram, Twitter, Snapchat and MassRoots)
- Management and analysis of social media campaigns and results
- Manage day-to-day communications across all social media channels
- Develop a creative content calendar including execution of new articles, and social media content
- Work with Marketing Director on strategy to increase website traffic
- Develop a strong understanding of the medicinal and adult use cannabis industry.
- Understand and develop hashtags and create branded hashtags to integrate with other marketing materials
- Active and daily participation in the online community that consistently engages the right audience
- Learn new industry specific platforms
- Ensure all online and offline efforts and messaging are aligned with overall brand story and personality.
- Create a program to identify and engage with brand influencers and advocates to further establish our brand positioning within the space
- Conduct one-to-one outreach to site editors, writers, and other influencers
- Monitor and analyze conversations across key channels to understand implications for the brand
- Serve as key contact for all media inquiries, press interviews, as well as managing engagements with on-site media at industry events.
- Compile, track and analyze social media metrics
Requirements:
- Proficient with Adobe Photoshop or Creative Suite
- Experience designing assets for digital communications.
- Experience with developing and maintaining social media accounts.
- Deep understanding of SEO/SEM
- Instagram mastery with proficiency in other platforms (Facebook, Twitter, Pinterest, YouTube, Snapchat, etc)
- Excellent writing skills
- Visual oriented, taking pride in how things look
- Track record of building Instagram accounts with massive followings and engagement
- Analytical skills to forecast and identify trends and challenges within the Cannabis Industry
- Highly developed, demonstrated teamwork skills and a strong sense of urgency.
- Speaks the language of the industry and passes our strict no asshole policy.
Compensation and Logistics:
-This Job is open to telecommuters not residing in the San Francisco Bay Area
-Salary TBD Based on Experience
Please include any social media links you have in your reply so we can see some of your work and online style.
Job Types: Full-time, Part-time, Contract
Experience: