Sales Manager for a Cannabis Creative Agency

Sales Manager for Cannabis Creative Agency

The Hybrid Creative is Northern California’s premier creative agency for cannabis and hydroponics ventures. We are looking for a motivated, enthusiastic Sales Manager to help our growing design, development, and marketing firm reach the next level of success.

The Sales Manager role supports our team by continually nurturing new leads and closing new business through innovative sales efforts. Your ultimate responsibility is keeping our production schedule full of happy and enthusiastic clients. You will work with them throughout the sales cycle and clearly manage expectations while conveying the value of the services we provide.

This role supports new sales by responsively and professionally fielding new lead inquiries, qualifying new potential clients, and facilitating project discovery calls. Your responsibility is to manage lead channels, respond within 30 minutes of an inquiry, provide relevant information about our agency and services, and qualify clients to ensure we are a fit for their budget, timeline, and expectations. You will be expected to provide weekly reports recapping the lead source, # of total leads, channel breakdown, and other relevant metrics that provide insight surrounding leads, lead capture, and new sales.

Ideal candidates for this position are confident, organized, and have strong communication skills, and a working knowledge about the cannabis industry. Experience in marketing and social media is preferred, as you will work closely with marketing to discuss strategy to fill the sales funnel with quality leads in line with our agency model.

Responsibilities:

• Respond to leads in a timely fashion
• Provide information to prospective new clients, services and pricing
• Qualify new leads, in-line with our agency model, budget, timeline, expectations
• Provide weekly reports
• Live proposal follow-up
• Collaborate with marketing in a monthly meeting for strategy
• Understand revenue and cash flow trends of the business, including projections and potentials
• Understand and maintain KPIs to report to Accounting and Owners
• Generate and maintain reports to determine if company-wide sales goals are being met, what strategies are working, and make suggestions for improvements or change where needed
• Analyze trends and create sales plans to help ensure consistent cash flow and expand the company’s customer base to ensure its strong presence in the marketplace
• Meet established sales quota consistently
• Generate leads and manage the company’s CRM
• Implement new and innovative methods for increasing overall sales
• We’re looking for someone who is dynamic and energetic and who brings a drive to improve the sales department out of the gate
• We want to learn from you - you’re the expert where new business is concerned! We want you to bring ideas to the table and implement them.
• Understand and report on lead trends, close rates and company-wide sales performance
• Find new markets to target
• Visit clients at their places of business or at networking or industry events
• Run project discovery meetings that define the scope of the prospective project
• Build quotes and participate in proposal builds for the purpose of closing each deal
• Maintain relationship with the accounts that become clients (You won’t be asked to be the project manager, just be there to keep them happy when needed.)
• Maintain and support prioritization of proposals in the pipeline
• Present upcoming discovery meetings and proposals due at the Monday Morning Stand Up meetings
• Communicate clearly any support requirements needed to meet your goals
• Help build the department’s policies and procedures
• Support the growth and expansion of the business
• Understand and help accomplish budgetary goals for yourself and the business. Eventually create your own budgets.
• Understand prioritization of business goals
• Know how to speak for and represent the company with your own voice
• Always have the business’ best interests in mind and act accordingly
• Represent the business at events, mixers, conferences and promotional opportunities, where applicable to sales opportunities

Qualifications:

We are looking for someone who is passionate and excited about our industry and has the qualities necessary to shine in this position. Your capacity to learn quickly as well as guide the company’s sales department is what we’re after. We expect you to have the following in spades:

• Clear, applicable work experience in sales
• A fundamental understanding of sales cycles and strategies
• Proficiency in CRM software and the Google Apps suite
• A fundamental understanding of the emerging cannabis industry is a must
• Demonstrable proficiency in establishing and meeting sales goals
• Demonstrable ability to understand clients and their individual / business needs
• Impeccable integrity and trust
• Do what you say you will do
• Act responsibly and with professional courtesy
• Speak with confidence and know what you’re saying - be authentic enough to admit when you don’t
• Be honest and clear
• Know your audience and sell them only what they need
• High success rate at meeting deadlines
• Independence and individual creativity
• We expect you to be a self-starter and to be able to find ways to improve your position and contribute to the company’s success
• A sense of humor
• Ability to work in a faced-paced, energetic, lively, and occasionally stressful environment
• Excellent communication skills in the English language, including reading comprehension, written and verbal
• You don't need to be a designer or web developer, but you do need to know how to speak the language. Experience in the graphics, marketing, print and web industries is a huge plus and will weigh strongly in our decision, however it’s not required.
• We're a Mac shop. You should be familiar with current web and social software such as OS X, Google Docs / Sheets, CRM software, social media networks, slack (or other instant messaging), and other office tools.
• You should be proficient in: word processing, email communication, phone and text protocols, spreadsheets, and other forms of external and internal office communications

Compensation:

This is a full time, salaried position. The first three months will constitute a probationary period. Once we’ve mutually decided that you’re the right person for the job, you can expect to earn competitive benefits including:

• PTO
• 5 sick days
• Paid holidays
• 2 weeks of vacation
• Medical and dental benefits (50/50)

You will receive a base salary, DOE, with the option of a generous commission on sales over your quota. We will conduct monthly sales reviews and quarterly evaluations. Your earning potential is limited only by the number of projects you close in a quarter.

Commission is paid periodically and based upon the amount and schedule of payment the company receives from your projects.

Working Environment:

You can expect to be surrounded with creatives at the top of their game. Our office is casual yet professional and you can expect to entertain clients that walk in at any time. The Hybrid Creative headquarters is located at the corner of 4th and E in downtown Santa Rosa.

Your office is a very well-lit 2nd story corner space at the front of the office and lined with windows.

Regular office hours are 8:30 - 5:30, however we’re not Big Brother and believe in personal responsibility - while we expect you to put in your 40 hours per week, you decide when is the most effective for your success.

You will be visiting clients and frequently conducting your work outside of the office. You can expect to be in the presence of Marijuana and paraphernalia. While it is legal in California and other states, it is still a Federal Schedule I controlled substance.

We expect you to carry yourself, and treat others, with respect and professional courtesy. We also expect you to be honest, responsible, and communicative.

What We Need From You:

Please send an email. Make sure you list the position for which you are applying as the subject line of your email. Explain why you're the right person for the gig. Let us know something about who you are, why you do what you do, why you think you belong here. Yes, we want to see your resume. Send references. Experience and skills are great, but know there's a personality aspect as well. We want to know you can mesh with our crew. We put considerable value on culture fit.

Further reading about this position

About You:

You work well on your own yet you also thrive in a collaborative environment. You have no excuses about why you can't do something, but some new ideas of how you can. You're an outside-of-the-box kind of thinker. You’ve got a good sense of humor and have fun working with others. You come with experience, but still want to learn, and add your voice to what's going on.

You’ve got fantastic communication skills. Your strong understanding of the written and spoken word allow you the ability to craft clear and effective messages with new potential clients, your internal team and the public.

Your work ethic and integrity are impeccable. You’ve got a sense of self-starting initiative that keeps you inspired and moving forward each day. You’re willing to learn new things and take direction from your management team. You’re a planner with a passion for details, schedules, problem solving, networking, metrics and the joy of supporting your client’s success.

About Us:

We're a company of creatives from all corners of design, web development, advertising, marketing, branding and event production. A few of us are second-generation cannabis community that are deeply passionate about the industry and where it is headed. We’re an energetic team, with decades of experience under our belts. We oversee a collective of designers and programmers at the top of their game, weaving them together to create new visions and unique experiences for our clients. We love what we do and have a really good time doing it.

We are community-minded people and take great joy in not only participating in the emerging cannabis industry, but being leaders within it. We love participating in our local and state politics and traveling to industry conferences and expos to build new relationships and learn where things are headed. We choose to lead by example and strive toward authenticity and excellence in everything we do.

Our clients range from large scale national brands to small mom and pop entrepreneurs. The services we offer are similarly diverse and span a broad spectrum from brand strategy, product and packaging design, web and software development, marketing and innovative package solutions that support our client’s success. We require excellent communication skills, attention to detail and a natural ability to convey authenticity to new clients.

You are invited to learn more about The Hybrid Creative and our clients on our website: http://thehybridcreative.com

Job Type: Full-time

Salary: $45,000.00 to $60,000.00 /year

Location:

• Santa Rosa, CA