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Marketing Assistant - Cannabis Industry

Job ID: 9081
Company: The Farm
Location: Boulder, CO 80303
Salary: $15 - $17 an hour
Number of Vacancy: 1
Employment Type: Not Specified
Posted: 30+ days ago

Job Description:

To formally apply and to be considered for this position please apply through our careers page at: https://www.thefarmco.com/colorado-cannabis-jobs-marijuana-careers/

Job Title: Marketing Assistant

FLSA: Non-Exempt, Full-time

Department: Marketing

Location: Boulder, CO (80303)

Reports To: Director of Marketing

Compensation Range: $15.00- $17.00 - BOE

Direct Reports: None

Starting Date: July 2018 or ASAP

Summary

The Marketing Assistant is primarily responsible for supporting the marketing department projects and branding strategies for The Farm, Root MMC, Hummingbird Cannabis, and other related business. This position will require teamwork to coordinate projects with the marketing team, and other departments as necessary, and at times working autonomously. This Marketing Assistant role requires more project management, organizational skills, follow-up and communication skills than creative skills. This position is part of a lean marketing team in a go-getting, make it happen, entrepreneurial environment.

Responsibilities

  • Coordinate print publication ads, including Boulder Weekly, Boulder Magazine, Marquee, Sensi and others
  • Collaborate with retail team on special promotions, sponsored events and in-store pop-up events to support the execution of the promotions & events
  • Work with Compliance to ensure compliant marketing practices and assist marketing department in obtaining compliant approval for all marketing promotions and events
  • Manage social media content, timelines, accounts (FB, Instagram, Twitter, Google+, etc.) and metrics in support of marketing strategy
  • Conduct research regarding community & sponsored events, provide recommendations on events that could be of potential interest; present details and pricing, provide event management and support, schedule, create and run sponsorship booths, etc.
  • Manage project management, loyalty and cannabis industry databases: Asana, Baker, BioTrack, Leafly, etc.
  • Maintain company website (WordPress): update website photos and strain descriptions, keep blog up-to-date, ensure SEO optimization
  • Assist in all Skinny Pineapple Brand Developments
  • Create newsletter, maintain email list and send out newsletters to customers as needed
  • Act as a liaison to other departments for information updates in various meetings and through company-wide communications
  • Other duties as assigned

Skills & Competencies

  • Accountability
  • Communication: active listening, tact, verbal, written
  • Conflict management
  • Critical thinking
  • Detail oriented
  • Emotional intelligence: self-awareness, self-regulation, motivation, empathy, social skills
  • Independence
  • Learning agility
  • Organization
  • Prioritize
  • Problem solving
  • Project management
  • Technological savvy: website administration, social media platforms, project management software, etc.
  • Team work
  • Time management

Character Qualities

  • Ability to adapt to a rapidly changing industry and an expanding organization
  • Open to new ideas and change
  • Honesty
  • Humility
  • Integrity
  • Patience
  • Positive attitude
  • Reliable
  • Sense of humor

Physical Demands

  • General office conditions
  • Fast-paced working environment
  • Ability to lift at least 40 pounds
  • Ability to bend, stand, or sit for extended periods of time
  • Ability to climb ladders or step-stools (on occasion)
  • Work may require sitting five to seven hours per day

Education & Experience

  • All applicants must be at least 21 years old to be considered for employment
  • Bachelor’s degree in marketing or related field (preferred)
  • One year of professional marketing experience (preferred)
  • Minimum of one year in the cannabis industry (preferred)
  • Experience using the following systems in a professional environment: Office 365, BioTrack and METRC

To formally apply and to be considered for this position please apply through our careers page at: https://www.thefarmco.com/colorado-cannabis-jobs-marijuana-careers/

Job Type: Full-time

Salary: $15.00 to $17.00 /hour