arrow_back_ios_newBackField Marketing Manager-Cannabis Brand

Field Marketing Manager-Cannabis Brand

Job ID: 5972
Company: Vangst
Location: Seattle, WA
Salary: Not Specified
Number of Vacancy: 1
Employment Type: Not Specified
Posted: 30+ days ago

Job Description:

ABOUT

An award-winning, consumer technology brand that supports responsible, adult use. Our products represent the gold standard in product quality and we aim to move the space beyond unfortunate stereotypes of cannabis users. Most of all, we want to be good stewards for a product and movement that enhances many people’s lives.

Headquartered in San Francisco, we are backed by leading technology investors including Fidelity Investments, Tiger Global and Tao Invest (Pritzker family fund). We are an exceptional team with hardware and software backgrounds in consumer technology, healthcare, and biotech, and are growing rapidly to deliver on our mission. Our internal culture values diversity, integrity, having an impact, and passion for the larger movement that we are a part of.

ROLE AND RESPONSIBILITIES:

Building and maintaining relationships with key retail partners and field sales team in your assigned territory

Becoming a territory expert with a finger on the pulse of all things happening in the market Daily interaction with Territory Sales Manager, Regional Manager, retail staff and Consumers

Identify key activations in territory & oversee executions that are engaging, scalable, relevant consumer experiences through B2B & B2C

Booking and managing all aspects of events & activations Event execution & management

Maintaining calendar of events and of pre-plan development Creation of a territory specific activation playbook

Develop recommendation for scaling program with a team

Build brand loyalty, brand buzz and brand value in assigned territory

Managing marketing and promotional materials; event flyers, posters, brochures Managing swag, pos, executional assets and inventory/storage unit

Operations; floor plans, asset arrangements, staff management, vendor relations On-call / on-site operational support

Departmental database upkeep

Pre & post event analysis and reconciliation

Creation of new marketing and promotional strategies to optimize advocacy and drive trial Correspondence to retail partners

Update CRM system with customer information

Coordination of administrative duties and day-to- day operations

PERSONAL AND PROFESSIONAL QUALIFICATIONS:

Cannabis Friendly, Product and Brand knowledge & passion, eager to become an asset to the organization, great problem solver, multi tasker, incredibly well organized with attention to the smallest detail, management experience, goal oriented.

KEY ATTRIBUTES NECESSARY FOR SUCCESS:

Exceptional organizational and time management skills with a rigorous attention to detail Professional demeanor

Extroverted, self-motivated and resilient with strong problem solving skills

Ability to handle high pressure situations with confidence in a fast-paced environment

Excellent customer service, verbal and written communication skills

A flexible schedule is mandatory- work varied shifts to include days, nights, weekends and holidays Candidates must live within 20 miles from the territory, with the ability to efficiently travel to and from HQ in San Francisco, CA

Travel to outside markets may be required

Basic Microsoft Office skills with a strong proficiency in spreadsheet applications and CRM such as salesforce

EDUCATION:

Bachelor's degree in a related discipline (Marketing, Communications, PR, Business) or equivalent experience

PERKS & BENEFITS:

  • A place to grow your We’ll help you set big goals - and exceed them
  • Work with talented, committed and supportive teammates
  • Equity and performance Every employee is a stakeholder in our success
  • Cell phone subsidy, wellness reimbursement, commuter benefits and discounts on products
  • Excellent medical, dental and vision benefits

Job Type: Full-time

Salary: $55,000.00 /hour

Experience:

  • LEGAL (Licensed) Cannabis Industry: 2 years
  • Brand Management: 1 year
  • Field Marketing: 2 years

Education:

  • Bachelor's

Location:

  • Seattle, WA