Job Description:
Summary:
- Assisting in the go-to-market strategy for product and store launches, as well as new
projects
- Assisting with routine marketing initiatives across all consumer touchpoints for medical
and recreational audiences (includes print and digital)
- Gathering data for analytics and metrics tracking across all platforms, including
competitive research for brands
- Managing and organizing internal team requests between marketing and other
departments
- Managing local, regional, and national memberships & sponsorships
- Supporting wholesale initiatives between Theory Wellness and retailers
- Managing the marketing budget
- Managing vendor outreach & costing
- Ongoing industry research and competitive audits across the cannabis industry
- Understanding core routine marketing channels and assisting in the development and
execution of email, media, texting, social, website, and a variety of other channels
- Other duties as necessary
Benefits:
- Medical, Vision, and Dental
- Paid time off
- Life Insurance
Requirements:
- 2+ years marketing-related experience preferred
- Experience working directly with various marketing platforms (Google Analytics, social
media, email marketing)
- Critical thinker with strong problem-solving and research proficiencies
- Ability to communicate clearly and effectively
- Self-sufficient and able to work independently
- Strong ability to multitask
- Effective time management skills and the ability to meet deadlines
- Strong software and computer skills
- Openness to collaboration and constructive feedback
- High-energy, enthusiasm, and the willingness to do whatever it takes to get the job done
right
- Willingness to explore and learn new skills
- An interest or passion for cannabis
- At least 21 years of age
- No felony
Job Requirements:
convictions, or any offenses related to violence; ability to pass a
comprehensive background check
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Vision insurance
Schedule:
- Monday to Friday
Experience:
- Marketing: 2 years (Preferred)
Work Location:
- One location
Company's website:
- https://www.theorywellness.org/ma/great-barrington-recreational-cannabis-dispensary/
Company's Facebook page:
- https://www.facebook.com/theorywellness/
Benefit Conditions:
- Waiting period may apply
COVID-19 Precaution(s):
- Personal protective equipment provided or required
- Plastic shield at work stations
- Social distancing guidelines in place
- Sanitizing, disinfecting, or cleaning procedures in place