Job Description:
Arlington, Virginia, USA
Location is Flexible
Since 1951, The Nature Conservancy has been doing work you can believe in protecting the lands and waters that all life depends on. As a science-based organization, we create innovative, on-the-ground solutions to our world’s toughest challenges so that we can create a world in which people and nature thrive.
We’re rooted in our Mission and guided by our Values, which includes a Commitment to Diversity and Respect for People, Communities, and Cultures. We know we’ll only achieve our Mission by hiring and engaging a diverse workforce that reflects the communities in which we work. Whether it’s career development, work/life balance, or a rewarding mission, there’s lots of reasons to love life #insideTNC. Our goal is to cultivate an inclusive work environment so that all of our colleagues around the globe feel a sense of belonging, and that their unique contributions to our mission are valued. To learn more, visit www.nature.org or follow @nature_press on Twitter.
The Shellfish Growers Climate Coalition (SGCC) was founded in 2018 by shellfish businesses around the country in partnership with the Nature Conservancy. Currently numbering more than 220 small businesses, the coalition is dedicated to sharing personal experiences about climate impacts with consumers, policymakers and other audiences with the aim of achieving a low carbon future for the benefit of shellfish and the environments they depend upon.
The Marketing and Communications Manager leads the Shellfish Growers Climate Coalition’s marketing and communications program. This includes developing, managing and implementing strategies that facilitate comprehension, adoption, and advancement of the coalition’s goals and objectives. This is carried out through key constituencies,
Job Requirements:
including coalition members, consumers, community members where coalition member businesses are located, and policy makers.
The Communications and Marketing Manager is responsible for developing and implementing focused communication, marketing and earned media strategies to help the coalition be a driving force toward a low carbon future. The manager facilitates communication among all parts of TNC’s globally dispersed marketing division, and internal and external stakeholders, including coalition members.
The manager devises strategy around and delivers a variety of communication materials to further the goals of the coalition. They provide editorial advice and expertise, oversee coalition and cross-departmental communication efforts, and work with outside writers and related vendors. Their written products may include newsletters, website content, social media posts, op-eds, and presentations.
The manager also actively identifies target audiences and facilitates earned media placements around key moments for the coalition, through collaboration with individual chapters, the global media team, coalition members, and outside vendors. They strategize and recommend contracting marketing and communications services and manage relationships with contractors.
- Has primary responsibility for communications strategy design and execution of all SGCC communications, including creation and management of communications and marketing plan.
- Acts as a strategic partner with TNC state chapters and North America marketing and communications teams, helping to identify strategic communications needs and serving as a resource to solve problems.
- Supervises marketing contractors, with responsibility for performance management. Establishes clear directions and sets objectives. May also supervise volunteers and interns.
- Leads and manages implementation of social media and ear