Job Description:
The Content Creator & Social Media Manager is responsible for curating and creating content to promote brand awareness and product excitement. This multifaceted role is tasked with advancing marketing goals through clever and captivating promotional content. The Content Creator & Social Media Manager will be responsible for creating new assets for social media, shooting product and lifestyle photography and videography, editing product and lifestyle photography and videography, occasionally sourcing stock photography that accents our brands, creating motion graphics or short videos, creating infographics and Menu’s, editing all content created, social media management, and concepting new ways to connect with our clients. Ultimately, the Content Creator & Social Media Manager will help the company reach our target audience and continue to reach our clients by delivering both useful and appealing online information about our company, products, and services. For this position, it is essential to be up to date with new technologies and marketing trends.
Job Requirements:
Help develop a content strategy across all brands and all channels. Combine compelling, first-in-class creative creations with clear marketing messages and calls-to-action. Propose and implement creative and innovative ways to drive positive, exciting, brand awareness & company culture. Use various marketing mediums such as digital video and social media platforms including, YouTube, Facebook, TikTok, Twitter and Instagram. Assist in developing marketing strategies and opportunities and execute campaigns with specific objectives in mind. Maintain a marketing calendar and coordinate special events with Director Team. Create content for social medias for all brands, including but not limited to, Raspberry Roots, Canamo AK, etc. and manage the accounts as it pertains to posting, commenting, and fan interactions. Build and manage education materials for retail and wholesale customers. Includes, but not limited to, menus, photography of products, lifestyle photography and videography, infographics, etc. Manage brand pages for all brands as it pertains to Weedmaps & Leafly platforms. Manage Task Lists and complete specific content projects within specific deadlines. Manage marketing content (logos, photos, etc.) and provide access to all departments via Google drive. Perform other marketing tasks and projects as assigned
Job Type: Full-time
Pay: $20.00 - $25.00 per hour
Benefits:
Flexible schedule
Paid time off
Schedule:
8 hour shift
Ability to commute/relocate:
Anchorage, AK 99518: Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing: 1 year (Preferred)
Work Location: One location